Guides for dealers

Straight answers for car dealers

No fluff. Just what actually moves cars: what a dealership website costs, how to own your buyers instead of renting them, and where enquiries really come from.

Why is your dealership website not getting enquiries?

Websites · 7 min read

Why is your dealership website not getting enquiries?

A dealership website with zero enquiries is almost never mysteriously broken. It's leaking in one of seven specific places. Here's the diagnosis, in the order that pays.

Read the guide →
Google Ads vs Facebook ads for car dealerships in South Africa

Marketing · 7 min read

Google Ads vs Facebook ads for car dealerships in South Africa

Google catches buyers who are searching. Meta creates the shortlist before they do. Here's what each platform actually does for a dealership, and the order to run them in.

Read →
How to manage your car stock on your own website

Systems · 6 min read

How to manage your car stock on your own website

Stale stock is the number one killer of dealership websites. The three ways to keep yours honest: manual updates, a portal you control, or automatic sync from your DMS.

Read →
How to get more leads for your car dealership

Marketing · 7 min read

How to get more leads for your car dealership

Most dealers don't have a traffic problem, they have a capture problem. Here's where dealership leads actually come from in South Africa, and how to stop losing the ones you already earn.

Read →
What should a car dealership website include?

Websites · 6 min read

What should a car dealership website include?

Quotes for a dealership site vary wildly because the scope does. This is the honest checklist that separates a site that sells cars from a poster with your logo on it.

Read →
What a car dealership website costs in South Africa

Pricing · 6 min read

What a car dealership website costs in South Africa

Honest 2026 price ranges for a dealership website in South Africa, what actually moves the number, and how to work out the payback on your own gross per car.

Read →
The AutoTrader alternative: own your buyers, don't rent them

Strategy · 7 min read

The AutoTrader alternative: own your buyers, don't rent them

Do you still need a website if you're already on AutoTrader and Cars.co.za? Yes. Here's the difference between renting buyers and owning them, in rands.

Read →

Ready to stop reading and start selling?

Get a free teardown of your current site. We show you exactly where buyers slip away, and what winning them back is worth.

Get your free teardown