Facebook and Instagram ads
Facebook Ads Agency in South Africa
Ads people stop scrolling for, and a page that turns the tap into an enquiry.
Last updated
Trusted by businesses across South Africa and beyond
Social Agencies is a Facebook ads agency in South Africa that runs Meta campaigns across Facebook and Instagram for businesses that want enquiries, not likes. We write the creative, build the page each ad lands on and track every lead back to its ad. Your budget is paid straight to Meta, and we run Dart Motors' ads today.
The problem
Why do most ads on Facebook not bring in customers?
It is rarely the platform. It is usually one of these.
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The boost button
Boosting a post buys likes and reach. It is aimed at engagement, not enquiries, so the numbers look busy while the phone stays quiet.
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Creative that looks like an ad
A stock photo and a slogan get scrolled past. The ads people stop for show something from their own day, in their own words.
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Nowhere to land
The tap goes to a profile or a homepage, and the visitor has to work out the next step alone. Most of them do not bother.
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No pixel, no learning
Without the Meta Pixel and proper lead events, Meta cannot tell who enquired, so it cannot go and find more people like them.
Creative
What makes someone stop scrolling for an ad?
People stop for something they recognise: the chore they do by hand every week, the problem they are trying to solve, the thing they want to see before they buy. A clever slogan rarely does it.
Social Agencies writes the hook first, in your buyer's words, then builds image and video versions and tests them one change at a time, so the winner is picked by results rather than taste.
- Hooks written around the buyer's real problem
- Image, video and carousel formats
- Sized for feed, Stories and Reels
- One change per test
Facebook and Instagram ads
Dart Motors: Facebook and Instagram ads for the cars in stock.
Social Agencies runs Dart Motors' Facebook and Instagram ads for its stock, into a site where every enquiry lands in one inbox, saved against the car the buyer asked about.
What you get
What does Facebook ads management from Social Agencies include?
The campaign, the creative and the page, handled by the same people, so nothing leaks between them.
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Part 1
The campaigns
Set up, run and adjusted inside your own Meta ad account.
- Audiences built around who actually buys
- Campaigns aimed at leads, not likes
- Retargeting people who visited but did not enquire
- Your budget paid straight to Meta
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Part 2
The creative
Ads made for a thumb on a phone, in your buyer's language.
- Hooks written before the design
- Image, video and carousel versions
- Formats for feed, Stories and Reels
- Versions tested against each other
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Part 3
The page and the follow-up
Every tap lands somewhere built for it, and every lead reaches you at once.
- A landing page per offer
- Meta Pixel and lead events set up
- Instant WhatsApp and email alerts
- A monthly report: spend, leads, cost per lead
One team. One system. One monthly partner. Built, run and improved by Social Agencies.
Book a callForms or pages
Should you use Facebook lead forms or a landing page?
Meta's instant forms open inside Facebook and Instagram and fill in with a couple of taps. That makes them quick, and it can also make the enquiry less considered.
A landing page asks for one more tap and gives the buyer room to be convinced first. Social Agencies picks the route by what you sell: a simple, familiar service can suit a form, while a bigger purchase usually needs a page that answers questions before the enquiry.
- Instant forms for simple, quick offers
- Landing pages for considered purchases
- Both feed one inbox, with their source
Landing on the offer
The 925 Coterie: the enquiry desk in the very first screen.
Social Agencies built The 925 Coterie, a Cape Town coworking brand, a film-led homepage with the enquiry desk in the hero, so a visitor arriving from an ad can ask about the space without hunting for how.
Why us
Why choose Social Agencies for Meta advertising?
- 01
Live campaigns, not theory
Social Agencies runs Facebook and Instagram ads for Dart Motors now, so what we recommend comes from campaigns that are spending real money.
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The words before the design
The hook, the phrases your buyer uses and the offer come first. Design follows, so the ad says something before it looks like something.
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The page is part of the job
We build websites, so the page behind the ad is made for the ad, fast on a phone, with WhatsApp and a call button a thumb away.
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Your account, your data
Campaigns run in your own Meta Business account. The audiences, the pixel data and the ad history stay with you.
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Tested, not guessed
Versions are tested one change at a time, so when something works we know why, and it can be repeated on purpose.
No surprises
What can you count on?
A fixed fee in writing first
Social Agencies quotes a flat fee for the work after a short call. Nothing starts, and nothing is paid, before you have agreed to it.
Your budget goes straight to Meta
Meta charges your own card for the ads. The money never passes through us and is never marked up.
You own the accounts
Your Meta Business account, pages, pixel and audiences stay registered to your business, whatever happens.
Clear terms
The monthly terms, including notice, are written into a short agreement you see before anything starts. No hidden exit fees.
The Social Agencies method
How does working with Social Agencies work?
- 01
Discover
A short call about your business, where enquiries come from today and where they get lost.
- 02
Plan and quote
A written plan and a fixed, itemised quote. Nothing starts until you agree to it.
- 03
Build
You get a live preview link from early on and watch it take shape, instead of waiting for a reveal.
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Launch and grow
It goes live on accounts in your name, then we host, support and keep improving it every month.
“It was an absolute pleasure working with James. He created an amazing website for us, maintained clear communication throughout the process, and ensured that all of our needs were met. He was professional, easy to work with, and delivered exactly what he promised. I would highly recommend him to anyone looking for website design or advertising services.”
Vivienne van ZylWebsite and advertisingGoogle review
Professional, efficient, and delivered exactly what we needed. The website is clean, modern and easy for our customers to use, and communication was clear throughout.
I am extremely excited & proud of our new look website. Jared's knowledge, ingenuity & understanding of our needs, wants & desires falls nothing short of BRILLIANT. Jared & James are a formidable team with amazing ideas. Highly recommended.
BEST website company ever. From the start they have been so helpful designing a company website for me. Great pricing, very helpful, wil definitely recommend them to everyone i know. Great Team to work with Social Agencies. Thanks Team for the great work
This young dynamic company has really impressed me with my requirements on a complete website design/development. Highly recommended.
I had an absolutely outstanding experience with Social Agencies for the web design and marketing support of my business. Jarred was incredibly professional, attentive, and patient throughout the entire process. … The final result exceeded all my expectations: the website is more beautiful and functional than I could have ever imagined.
Great service, thank you for your help with Dr van der Poel's website.
Free demo site
Your business. Your free demo.
See your new website before you pay a cent. Social Agencies builds a demo of your homepage, free, so you judge the work first.
- A real demo of your homepage, built for your business
- What your competitors are doing online, in plain words
- Where your current site is losing enquiries
- 1
Tell us about your business
Two minutes on the form, or a quick call.
- 2
We build your homepage demo
Your name, your services, your area. Not a template.
- 3
You decide
Like it? You get a fixed quote in writing. If not, you owe nothing.
Get your free demo
No cost, no obligation.
Frequently asked questions
How much do Facebook ads cost in South Africa?
You choose the budget, per day or for the whole campaign, and Meta charges it to your own card. What you end up paying per lead depends on your offer, your audience, the creative and how many other advertisers want the same people. Social Agencies charges a separate, fixed fee for the work, quoted in writing.
Do Facebook ads work for small businesses in South Africa?
They can, when the offer is clear, the ad speaks to a real problem and enquiries are answered fast. Most disappointments come from boosting posts or sending taps to a page with no clear next step, not from the platform itself.
Are Instagram ads included?
Yes. Instagram ads run from the same Meta ad account, and Social Agencies builds versions for the Instagram feed, Stories and Reels alongside Facebook.
Do you guarantee a number of leads?
No, and be wary of anyone who does. Results depend on your offer, your market and how quickly enquiries are answered. Social Agencies commits to the work: tested creative, a page built to convert and tracking that shows what each lead costs.
What do you need from us to start?
Access to your Meta Business account and ad account, a clear offer, photos or video of your real work, and someone who can reply to enquiries quickly.
Can you run Facebook ads for a car dealership?
Yes. Social Agencies runs Facebook and Instagram ads for Dart Motors' stock, and has a dedicated service for dealerships that connects the ads to the stock feed and the lead inbox.
Let's talk
Your next customer is searching right now. Let's make sure they find you.
One short call with a director. You get a plan and a fixed quote in writing before anything is built.
- You speak to a director, not a call centre
- A fixed quote in writing, no obligation
- A reply within one working day
How would you like to talk?
Call us+27 66 287 5186 WhatsApp usUsually the fastest reply