Local SEO for Plumbers: Winning the Map Pack
For a plumber, local search is not a marketing channel, it is the channel. Almost nobody has a plumber saved in their phone, so nearly every new customer arrives by searching, and nearly all of them stop at the map.
Rated 5.0 across 7 Google reviews
What invisibility costs
If you are not in the top three of the map, you are effectively not in the search. People do not scroll when water is coming through the ceiling.
What we do
What actually decides the map pack
Business Profile, properly done
Categories, service areas, hours, photographs and the details most businesses fill in once and never revisit.
Review velocity
Recent matters more than plentiful. We set up the asking so reviews arrive steadily rather than in one burst two years ago.
Consistent details everywhere
Name, address and phone identical across the site, the profile and the directories. Inconsistency quietly costs you ranking.
Pages for real service areas
One per area you genuinely work in. Not fifty for towns you have never driven to, which reads as spam to Google and to a customer.
The map pack is free to appear in. What it costs is attention to the things that decide it, and those are the cheapest wins available to a trade business.
Free things first
We fix the free things before the paid ones
We start with the Google Business Profile before anyone spends on advertising, because it is free, it is what the map runs on, and it is routinely the highest-return hour of work available to a local trade.
Live
plumbing client site you can go and click
R200/mo
what BlitzBooks costs a trade, all in
24-72h
to see your design direction after the audit
30 days
of defect fixes after go-live, no charge
Before you spend
How long before it moves
The audit is free and it is yours
We tell you what is losing you callouts, in plain terms, whether you build with us or not.
No jargon, no agency theatre
You will get a number, a timeline and a person who answers. We are a two-man business ourselves and we know what that is worth.
You own all of it
Domain, hosting and inbox in your name from day one. Leave whenever you like and take the lot with you.
See where you rank in your own suburb
Tell us what happens when the phone rings at six in the morning. That usually tells us more about the business than anything on the website.